These days, Jägermeister is available throughout most of the world, including some unusual locations. And now our herb liqueur has made it to the lowest point on Earth!
This can be found at the foot of the Masada fortification in Israel, 424 metres below sea level. 17,000 people attended Israel’s largest electro festival, appropriately named -424. But the atmosphere was anything but low: twelve solid hours of raving with international electro stars such as Deep Dish, Paul Oakenfold and David Guetta alongside spectacular multimedia and pyrotechnics – and, naturally, Jägermeister as the event’s main sponsor.