The Jägermeister Adriatic Tour is an event concept which dates back to the year 1999. The first Adriatic Tour then started in 2002. At that time, the special tool was an old and nice galleon ship that toured around the Adriatic coast to visit several cities and have good parties with people.
Even then, the big potential of this project was already noticed. Over the time the mechanics, the concept and the special tools that have been used for the Adriatic tour have improved.
The tool for the Adriatic Tour was developed over the time. It started with the galleon ship, followed by a specially branded Jägermeister truck in combination with a Jägermeister paraglider and a hot-air Balloon. After that Hummer limousines and Zeppelins were used successfully. The goal of the tools was always the same: coming all the way together to a big branded stage, hosting famous Croatian performers.
From year to year the popularity was growing very fast until today.
Nowadays, the Adriatic Tour is the biggest summer event in Croatia. The Tour itself lasts for 15 days and has one main event every night in popular tourist destinations along the Croatian Adriatic coast. Every year the tour starts in the last week of July and runs approximately until the middle of August - during the summer season peak in Croatia.
The facts: 15 main stage parties, 15 additional club promotions, 6 after beach events and 90 regular promotions, which make Adriatic Tour the most famous and widespread event in Croatia.